We are Catalysts
In 2024, the ALX Business Program achieved 145% of its business signup goals.

Economic Prosperity
We support Latino-owned businesses and help them scale.
Economic prosperity is where Latino entrepreneurs and businesses intersect with the resources and support provided by ALX to build general wealth and power economic growth and opportunity.


ALX Business Program
The ALX Business Program empowers Latino entrepreneurs across Massachusetts with bilingual, culturally-relevant strategic support for sustainable growth.
The impact of the ALX Small Business Program goes beyond building wealth for individual entrepreneurs. We’re shifting mindsets and equipping Latino business owners with the confidence and knowledge they need to take increased responsibility for the success of their businesses. By offering bilingual, culturally-relevant, and strategic business support, the program equips Latino business owners with the tools and knowledge needed to scale and succeed.
Through hands-on workshops, expert consulting, and connections to funding and procurement opportunities, we help businesses overcome barriers, build wealth, and create lasting community impact. From launching startups to expanding established enterprises, the ALX Business Program is committed to driving economic equity and fostering a vibrant entrepreneurial ecosystem that will impact the future of our state for generations to come.
ALX Talleres
In 2024, the ALX Business Program served businesses in more than a dozen sectors with a focus on empowering Latino business owners to scale, innovate, and drive economic growth.
33% of ALX clients cite expanding their business, accessing new markets, and maximizing new technologies and systems as their primary needs.
Highlighted Workshops
- Impuestos Claros, Negocio Sano – Aimed at mastering business taxes
- ChatGPT: Your Secret Weapon – Introduction to Artificial Intelligence
- ChatGPT: AI and Your Business: Marketing & Customer Service Strategies using AI
- ChatGPT: Latin Xpand Advanced Marketing & Customer Service Strategies using AI
- Business Advancement: Maximizing Contract Opportunities – Procurement and government contract opportunities and certification
Transform Your Childcare
The Transform Your Childcare 8-workshop curriculum provides transformative business support to childcare providers, equipping them with strategic guidance and crucial business skills tailored to their specific needs.
This initiative not only empowers individual entrepreneurs, but also supports the broader Latino American community by enhancing the quality and sustainability of childcare services— thereby fostering economic growth and improving educational outcomes for all children in Massachusetts.
Workshop Curriculum
- Week 1: How Does Your Childcare Business Make Money?
- Week 2: Finances – The Path to Freedom and Business Growth
- Week 3: Profit or Loss
- Week 4: QuickBooks
- Week 5: Discovering Your Business’ Profit Centers
- Week 6: Optimize Your Day
- Week 7: Brightwheel
- Week 8: Human Resources
The ALX Business Summit
The ALX Business Summit hosted more than 300 Latino entrepreneurs, industry experts, and innovators from across Massachusetts at WBUR CitySpace. The summit grows the Latino American business network in Massachusetts while celebrating the collective power of Latino entrepreneurship.


Real Zepeda Tequila & We Are ALX
Success Story

Real Zepeda’s story exemplifies how strategic support can empower minority-owned businesses to overcome significant challenges. For Real Zepeda, ALX’s intervention was instrumental in transforming a critical business threat into a sustainable growth opportunity, highlighting the enduring value of community-centric entrepreneurial support.
2024 Pitch Competition Winners
The 2024 Latino Startup Hub Tour Pitch Competition winners represented a diverse selection of Latino startups:
$15,000 — Angela Sánchez, Merge-Tek
$10,000 — Nathalya Ramírez, Early Intervention Systems Inc. (EIS)
$5,000 — Oscar Zepeda, OMZE Authentic Tequila, Mezcal and Spirits, Inc.
$2,500 — Al Salas, Eco Auto
$2,500 — Sergio Espinoza, MANKA Inc.